Snore rooms bring calm to turbulent housing industry

Builders aren’t sleeping through the Great Recession. Forget green homes, universal design, even sex. The big trend in the bedroom is a good night’s sleep, and production builders like Del Webb and D.R. Horton are waking up to that fact.

Builders who specialize in senior communities are trimming space from garages and walk-in closets to carve out an oasis for people whose sleep is interrupted by a snoring spouse. In a bow to political correctness the builders are calling the rooms “dual owner suites” or “alternate dual master suites,” reports.

The trend is growing, with some 23% of married couples reporting they don’t sleep side-by-side through the night, up from 12% in 2001, according to research cited by Del Webb. Even real estate agents are suggesting that couples add a “snoratorium” to the list of features they want in a new home. As Coldwell Banker puts it, “No one likes to have their beloved sleep disturbed by the person next to you sawing logs all night.”

The idea is catching on outside the housing industry. Crowne Plaza hotels offer the option of snore absorption rooms, which dampen noise through sound-absorbing surfaces.

For the well-heeled, finding a refuge from a noisy spouse is nothing new. According to msnbc, “Judge Judy” Scheindlin and her husband reportedly have a snore room in their home. You’ve seen the show. Does that come as a surprise?

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